To Those Who Simply Want The Best,
Including Thinking Hobbyists
And Qualified Professionals,
Most Websites are designed around the attention span of
a child. This is probably reasonable since most Websites
really don't have anything new or important to say.
However, our Website is different!
And our Hotline Telephone Support is different too!
The information provided by these four resources will
open your eyes about how you, and everyone
else, should be setting-up aquariums.
In fact, if you do nothing more than carefully
read this page, and the page that follows, you
may find that your whole understanding
about aquariums and the aquarium
industry is changed forever!
we manufacture and sell a large selection of
revolutionary, unique, and patented aquarium
equipment. Examples include unique
aquariums, filters, lights, Surgers™,
and much more.
also offer the most technically and aesthetically
extreme, complete (or "turn-key") systems that
you are ever likely to see. They are called:
They are designed for those who
the best of everything all in one convenient
and thoughtfully engineered package.
if they are beyond your budget, they are still
worth a look since they also serve as an example
of what you can create, "step-by-step,"
using our components over time.
we make available here, combined with
our extensive line of aquarium equipment, can
However, our approach and most of our equipment are so
different that extensive explanations and descriptions
are required. We also have to discuss several
industry problems and errors, and even
expose some corrupt practices.
also provide helpful information about many topics
that don't seem to be addressed very well by others.
For example, do you know the special risks of using
especially for reef tanks? And
what are the drawbacks of acrylic tanks?
Because of all of this, it shouldn't surprise you that
this Website and our other material will require
a greater attention span, more reading, and
more time and thought from you, than
most other sites you will visit.
if you can "hang in there," and thoughtfully
consider what we have to say, we think you will
find that the information presented here is
well worth your time and your effort.
much of our Website is arranged like an
"on-line book." It is usually best if you read each
page from top to bottom, and then click on the
link provided near the bottom of each page to
move forward. This arrangement helps assure
that more visitors build their understanding in
an orderly fashion that will make sense.
also know our Website is unusual and can be a bit
overwhelming. Therefore, we also offer an Information
Package that is more traditional in its presentation
style. You can download it for free right now, or if
you prefer, we will mail a hard copy of it to you.
Click here for
more details about this Package.
in case you run out of time
(or patience!), we also
offer an Executive Summary. Links
to request a copy
of it are provided later, or if you prefer, you can
request a copy of it by clicking here now.
if you prefer to talk to a real live person,
you can also just give us a call.
for details about how to contact us.
thanks for coming and enjoy your visit!
is ideal for children, the hurried, and fools.
Comprehensive information is best for those
seeking truth and understanding."
March 31, 2005.
Thanks to everyone for all the
It helps us continually improve our website.
site is best viewed with Internet Explorer 5 or later
and a display resolution of 800 x 600 or more.
READ THE INFORMATION
PROVIDED BELOW AND THEN CLICK ON
THE PHOTO AT THE BOTTOM OF THE PAGE.
BEFORE YOU COME IN, WE BEGIN BY:
a few QUESTIONS,
a few CONDITIONS that exist in the hobby that are
then explaining WHAT WE ARE DOING to make things better.
get started, here are the
your aquarium equipment
slowly poisoning the aquarium
animals you are trying to keep alive?
answer is YES if you are
using a Bacterial Filter!
case you are not sure what a "Bacterial Filter" is, examples
include Undergravel Filters, "Hang-On" Power Filters, Rotating
Bacterial Wheels or "Biowheels," Canister Filters, Wet/Dry Filters, Deep Layers of Sand
(with or without plenums), Fluidized-Bed
Filters, "Berlin" or Live-Rock Systems (with or without Protein
Skimmers), and most other filter
systems typically sold by Pet Shops and others.
Website and Information Package
will explain in more
Bacterial Filters are,
and why they
injure and kill your
animals over time.
our Website and Information
how our equipment
craziness of poisoning
the animals you are trying to keep alive.
better, our Website and Information
Package explain how our broad line of
aquarium equipment will help you create
living conditions for your animals
that will rival those found in nature!
Are you skeptical?
you want any of the following:
overall aquarium success?
less frequent maintenance that is also easier to do?
To save money while keeping your aquarium in
system that isn't like the "gimmicks" or "toys"
being sold by many others, but
instead is designed to let you keep virtually any amount and type of
bioload you want?
system that doesn't use or require any "miracle"
or "magical" substance? (Which also means you don't have to constantly buy
and replace any "magic mud" or other "miracle goop" either!)
reliable system that will operate without intervention and
minimal supervision for very extended periods?
system that is ideal for fresh, marine, or brackish aquariums,
including fish-only tanks, planted aquariums, reefs,
fish & reef combinations, fish breeding, coral or other
invertebrate propagation, and even commercial
hatcheries and fish farms.
system that eliminates all unnecessary moving parts, such as
dump-buckets and rotating wheels, and that also eliminates other risky
designs, such as illuminated sumps, algal vats, poorly-designed
refugias, and other antiquated and dangerous
system that is designed to minimize obsolescence, for example, by
being modular, expandable, and easy to move if you decide to use it on
a new or different tank?
system so reliable, effective, and versatile, it can be used for home
aquariums, pet shop systems (whether centralized or not), collectors,
importers, transhippers, and even industries unrelated to the aquarium hobby, such
as the treatment of landfill effluents, municipal water and waste
water treatment facilities, and much more?
natural system based on well-established scientific principles, yet is
so revolutionary that it is patented?
proven system that has withstood the test of time?
you desire any or all of the above,
we have great news for you. You
can have all of these things!
Website and Information Package will
help you learn more. Together they
will give you the information you
will need to make intelligent choices.
We strongly encourage you to get a copy
of our Information Package while you are here.
It contains lots of useful information to help you
better understand our equipment, and then
select components best suited to
needs and budget. It will also help you make
better equipment choices, even if you decide
not to use any of our equipment.
can download our
you prefer, we will
mail a hard copy of the
Package to you.
finished, close the new windows
to return to this page, and then keep
reading to enter our main Website!)
our Information Package
and our Website will inform you, and
empower you to make good decisions.
reading and understanding
our information will take some time
and effort on your part, hobbyists
have told us repeatedly over the years
that it was worth their time and effort.
is because it is especially important
to make intelligent, informed choices
when it comes to selecting aquarium
equipment, and some of the reasons
for this may not be all that obvious.
just one example.
hobbyists don't know or care how their aquarium works. They just do the
maintenance they have been told to do (at least at first) and hope things
will be okay.
even when hobbyists attempt to become informed, they face many hurdles.
For example, many hobbyists mistakenly believe what many pet shops
incorrectly tell them! They are told that a bacterial filter is the best
way to filter an aquarium. (If you have heard the old "nitrogen cycle"
explanation over and over again, you know what we mean.) Unfortunately, even
these pet shops are often unaware that all bacterial filters provide
filtration that is artificial, incomplete, inadequate, and outdated!
if a hobbyist is correctly informed about new
filtration alternatives, they face another hurdle. The hobbyist is often encouraged to buy
or use equipment that is
cheap, "home-made," badly designed, and often a catastrophe that is
just waiting to happen!
Sumps with lights placed over them, algal vats, and poorly-designed
refugias are just a few examples of the nonsensical, toy-like,
equipment that hobbyists must be prepared to encounter. Additional
examples of equipment that hobbyists should be wary of include magic
mud systems, deep layers of sand, and rotating algal or bacterial wheels.
Further, many competitors take advantage of the fact that
many people don't care about, or are too busy or lazy to learn about, or
are simply misinformed about aquarium filtration.
often do whatever is necessary to make it
"easy" for you to buy their equipment. They oversimplify things, offer only a few choices, and
sometimes even add some
kind of flashy or mystical gimmick to give you the impression their
equipment really is a sophisticated, high-tech product.
don't ask or expect their customers to learn or understand very much. In fact,
the less they have to explain how their equipment works, and the fewer
choices their customers have to make, the better.
marketing approaches have worked for many years. The more willing you are to
buy a system on unsubstantiated "faith," anecdotal support, or
so-called "expert" endorsements, the more comfortable many
In the long-term, the result
of these approaches is usually a long line of disappointed and
frustrated customers, and the company that sold the equipment disappears.
In retrospect, when the systems they sold are examined, they make no
sense, they are unnecessarily difficult to maintain, they are
unreliable if left without intense supervision and constant tinkering, and
they are not sustainable over time.
contrast, we provide lots of information and offer MANY
choices! (After all, we are selling life-support systems, not stretch
pants!) This provides many advantages, and also allows you to select the
best equipment for your particular situation. However,
it also means you have to do a little more work to become informed.
good news is that if you are willing to read and carefully consider our
information, you will see our system makes sense.
Further, you will be empowered to make better equipment selections, and
you will be better prepared to use the equipment when it arrives too.
you know that most new
keep an aquarium
for LESS THAN ONE YEAR?
they give up!
that keep going often put up with systems that create a lot of work, frustration, and expense.
their fish and other animals silently suffer, sometimes for many years.
They are forced to live in aquariums with terrible and unhealthy
conditions, such as water with high levels of nitrate and other wastes and
most hobbyists are
unaware of all of this. Some have even been misled into believing that
these conditions are acceptable.
example, hobbyists are often told that
high nitrate levels are not harmful!)
often waste a lot
of time and money trying to
keep their aquariums going.
large water changes. Many constantly buy and use numerous additives, supplements,
and other chemicals. Many also
have to constantly purchase new aquarium animals to replace those that keep
most hobbyists are
the large water changes and the other things
they typically do are
inefficient and fairly
ineffective. Sometimes, these things
dangerous and harmful.
(For example, water
changes are often used
in an effort to slow down the
conditions in an aquarium. Not only are
inefficient, they can also cause major problems!
Want more details? Once inside, download our
Information Package or just give us a call.)
if a system is set up properly, these
things are also totally unnecessary.
think you will agree that this state
affairs is totally
and the aquarium
they are trying to keep.
also cause the needless waste
a very broad summary of
WE ARE DOING
make things better for both
aquarium animals and those that keep them.
We offer REVOLUTIONARY
and PATENTED equipment
that changes everything.
makes such a difference
that many in the Pet Industry
don't want hobbyists to even
know about it, let alone use it!
fact, our filtration and
systems save you
time and money, and
create results that are
more satisfying too!
is discussed inside,
and in our Information Package.
We offer a
equipment, including complete
systems that will impress even
with virtually unlimited budgets.
However, you don't have
to be a
to set up a tank
you put together a system,
and it seems like you can't afford the
items needed, give us a call. We may
be able to pleasantly surprise you.
Also, to help make our products more
affordable for more people, we are
currently offering the following
Sales, Discounts, and Other
here for details!
Click here to learn more.
Once inside, visit our On-Line Store for details.
If you help us
spread the word,
by simply referring others to this
Website, you can earn cash
or equipment credit rewards!
here for a brief overview
of how this works!
if you think you will be
placing many orders, or if you are
reselling our equipment,
want to learn
more about our
complete details, just click
that will appear
upper right corner once you are inside.
before you come in:
that some will think the things
we say in our Website sound
to be true. Some may think it's just
"hype," or the web equivalent of
an overzealous "infomercial."
the things we say on our
Website are true. That's why we back up
we say with so much conceptual,
background, and explanatory material.
(Some even say we include too much
educational material! Obviously,
we can't please everyone!)
bottom line is that we
would rather be accused of "hype"
people less complete
or less accurate information.
ABOUT ALL OF
Click on the photo below.